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Repurposing Content

All articles tagged with #repurposing content

military3 years ago

The Army's response to Jonathan Majors' arrest and the call for video evidence.

The US Army is repurposing existing content for its $117 million ad campaign after pulling commercials featuring actor Jonathan Majors, who was arrested in New York City over the weekend. Majors, who narrated the commercials, was arrested for misdemeanor assault, attempted assault and aggravated harassment. The Army is working to create new commercials in time for the Women’s Final Four on Friday and has a ton of content to go back to, according to Major General Alex Fink.