"Botatouille: The A.I. Chef for Food Advice"
BuzzFeed has launched Botatouille, a free chatbot that uses artificial intelligence to offer recipe recommendations from Tasty, BuzzFeed's food brand. The chatbot is built using the technology that powers OpenAI's ChatGPT program, customized with Tasty recipes and user data. BuzzFeed plans to use AI to sell subscriptions to its users by providing personalized services and custom interactions on offerings like Botatouille. The company is focusing on building a sustainable business from the start and is experimenting with AI to enhance its news business.