"Ubisoft+ Boss Urges Gamers to Embrace Game Subscription Services"
Ubisoft's director of subscriptions, Philippe Tremblay, acknowledges that players are still hesitant to embrace game subscription services due to their preference for owning games. He aims to make players comfortable with the idea that games may be taken offline as part of the release schedule, emphasizing that save files can still be resumed when the game is available again. However, concerns remain about the uncertainty of de-listed games returning to subscription services and the impact of subscription models on game developers, especially smaller independents. Tremblay also acknowledges the challenge of "subscription fatigue" and the need for players to pick and choose their preferred method of accessing games.