Ford's F-150 Lightning Production Restart Boosts Demand and Shortens Wait Times

Ford has restarted production of its electric F-150 Lightning pickup after a six-week break for upgrades. The company reported a sixfold increase in new orders for the Lightning following recent price cuts, with "about 45 days' worth" of orders currently in the pipeline. The higher-priced XLT trim is particularly popular among customers. While deliveries will be modest until September due to recent production downtime, Ford expects sales to significantly increase later in September and October as supply ramps up. The factory in Dearborn, Michigan, has hired 1,200 new employees to support the increased production, and the annual output is expected to triple by the end of September.
- Ford restarts F-150 Lightning production, says demand jumped sixfold after July price cuts CNBC
- Leased Ford F-150 Lightning Pickups Can Now Be Purchased Ford Authority
- Ford F-150 Lightning output to rise, shortening customer waits Automotive News
- Ford restarts F-150 Lightning production to meet order backlog, offer more test drives Detroit Free Press
- Ford says F-150 Lightning price cuts are driving up orders as production ramp begins Electrek.co
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