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Ford bets on rally DNA with five European models and new partnerships
business3 days ago

Ford bets on rally DNA with five European models and new partnerships

Ford plans a five‑model European rollout for 2026–2029 to refresh its lineup after discontinuing the Fiesta and Focus, including two small EVs, two crossovers with multiple powertrains, and a Europe‑specific Bronco. The small cars will ride Renault’s AMPR platform while Ford explores multiple partnerships to gain scale and reduce costs, reflecting slower EV adoption in Europe and a push to preserve Ford’s rally‑bred DNA across platforms. The company hasn’t finalized partnerships or exact specs, and questions remain about resurrecting legacy names.

via Motor1.com|
#ampr-platform#business#electric-vehicles
Ford Crowned Home: Record-Long Carrier Deployment Ends in Norfolk
world9 days ago

Ford Crowned Home: Record-Long Carrier Deployment Ends in Norfolk

The Gerald R. Ford Carrier Strike Group returned to Naval Station Norfolk after a 326-day deployment—the longest in more than five decades—having covered about 57,000 nautical miles, logged 5,700 flight hours, and carried out 12,000+ aircraft launches, with operations spanning the Caribbean and Iran; other carriers also returned home as CENTCOM maintains the Iran blockade, having redirected 81 commercial vessels.

via The War Zone|
#carrier-strike-group#centcom#ford
Ford Energy Could Bring $500M–$600M from Battery Sales, Morgan Stanley Says
business13 days ago

Ford Energy Could Bring $500M–$600M from Battery Sales, Morgan Stanley Says

Ford Energy plans to produce 20 GWh of battery storage and could generate $500–$600 million from supply deals with large commercial customers and hyperscalers, according to Morgan Stanley; Ford is tightening supplier management with total value management, triggering a roughly 16% intraday stock rise, while analysts maintain a Hold rating with modest downside risk around a $13.69 price target.

via TipRanks|
#battery-energy-storage#business#f-stock
Two 10-Speeds, One Goal, Different Keys: Ford's 10R80 vs GM's 10L80
technology17 days ago

Two 10-Speeds, One Goal, Different Keys: Ford's 10R80 vs GM's 10L80

Ford’s 10R80 and GM’s 10L80/10L90 share hardware but run different software and internal components, so they’re not interchangeable. Ford’s 10R80 debuted in the 2017 F-150; GM’s 10L80 arrived in the 2016 Camaro ZL1. Both have had reliability issues and recalls (Ford with CDF-drum shifting and related fixes; GM with shudder/lockups and valve-body issues), illustrating distinct implementations of a common 10-speed goal.

via Jalopnik|
#10l80#10r80#ford
Ford’s EVDC Commandments Hint at Self-Dodging Car Tech, Lifting F Stock
market-news17 days ago

Ford’s EVDC Commandments Hint at Self-Dodging Car Tech, Lifting F Stock

TipRanks reports that Ford's leaked “12 Commandments of EVDC” reflect a culture focused on rapid, accountable product development, with cryptic tenets like “Down to the Atom,” “Sir Isaac Newton Decides,” and “Fail Fast.” The piece also notes Ford’s patent for a System for Detecting Moving Objects that could let a car autonomously dodge hazards. On the market side, Ford (F) carries a Hold rating with a mean target around $13.69, implying about 11% upside, and the stock rose modestly after the leak.

via TipRanks|
#ev#evdc#f
Ford’s 2027 Super Duty Adopts Carhartt-Inspired Workwear Aesthetics
business18 days ago

Ford’s 2027 Super Duty Adopts Carhartt-Inspired Workwear Aesthetics

Ford and Carhartt unveil the 2027 Super Duty Carhartt package, limited to XLT Crew Cab SRW 4×4, pairing rugged styling—dark grille, 20‑inch wheels, all‑terrain tires, textured running boards, bedliner, and Carhartt graphics—with a Duck Canvas–inspired interior, triple‑stitch detailing, and embroidered logos. Designers drew wheel inspiration from Detroit manhole covers, while Ford explains the nod to durability and tradespeople, though actual Carhartt fabrics aren’t used due to automotive testing standards. The collaboration aims to reinforce an identity shared by both brands, rather than spark new conquest sales, packaging the rugged truck as the ultimate matching‑workwear companion.

via Carscoops|
#business#carhartt#f-series
Ford and Carhartt Gear Up a Super Duty With Manhole-Wheel Flair and Jacket-Style Seats
automotive19 days ago

Ford and Carhartt Gear Up a Super Duty With Manhole-Wheel Flair and Jacket-Style Seats

Ford and Carhartt unveil the 2027 Ford Super Duty Carhartt edition—an XLT Crew Cab 4x4 built for blue‑collar branding with manhole‑cover wheels, Carhartt decal graphics, and seats designed to resemble a Carhartt jacket using duck‑canvas–inspired, triple‑stitched fabric. It’s offered in six colors, adds $4,195 to the base price, and is available with the XLT Premium Package or FX4 Off‑Road Package; orders open for fall deliveries. Engine options include the 7.3L Godzilla V8 and the 6.7L Power Stroke. Ford and Carhartt also promote workforce development and auto‑tech training programs, while reactions to the collaboration range from playful marketing to genuine appreciation of durability.

via The Autopian|
#automotive#carhartt#ford
Ford keeps faith in secret EV unit as market cools and leadership shifts
business22 days ago

Ford keeps faith in secret EV unit as market cools and leadership shifts

Ford presses ahead with its secretive Universal Electric Vehicle platform, betting on a North America–focused lineup of affordable EVs to reach profitability by 2029, even as the market slows, restructuring charges mount and EV chief Doug Field departs; the company is building out the Long Beach Electric Vehicle Development Center and pursuing megacasting and a leaner design to cut costs and outpace Chinese competitors, starting with a roughly $30,000 midsize pickup next year and a broader UEV family.

via CNBC|
#business#doug-field-departure#ev
GM Poised to Lead Detroit Three as Q1 2026 Earnings Face Cost Headwinds
business1 month ago

GM Poised to Lead Detroit Three as Q1 2026 Earnings Face Cost Headwinds

GM is expected to post about $2.61 in Q1 2026 EPS, Ford around $0.19, and Stellantis roughly €0.73 for the year, as the automakers contend with higher costs from the Iran war and supply-chain pressures. GM maintains a stable 2026 outlook with solid margins and cash flow; Ford faces aluminum-supply disruptions and a restructuring; Stellantis pursues a gradual turnaround with mid-single-digit revenue growth and low-single-digit margins, while Q1 shipments for the group rose about 12%.

via CNBC|
#auto-industry#business#earnings-q1-2026
Farley Warns: Ford Faces a Model-T Moment in a China‑Led EV Fight
business1 month ago

Farley Warns: Ford Faces a Model-T Moment in a China‑Led EV Fight

Ford CEO Jim Farley says the auto industry is in a ‘perfect storm’ driven by China’s rapid EV progress, the shift to software-defined vehicles, and policy headwinds like tariffs and emissions standards. He reflects on Ford’s EV missteps (the Lightning and heavy wiring harnesses), outlines a plan for a lighter Universal EV platform targeting a $30,000 price and 2027 production in Kentucky, and stresses the need to preserve a strong U.S. dealer network while expanding data‑driven software for fleets and customers amid China’s subsidies and tech partnerships with Huawei/Xiaomi. He warns Ford must move fast or risk existential consequences.

via Rolling Stone|
#business#china#evs