The uncertain fate of Bed Bath & Beyond and BuyBuy Baby.
TL;DR
Bed Bath and Beyond's physical stores will soon close, but the brand may survive as a zombie brand after a $21.5 million deal with Overstock.com to purchase its brand assets. Other examples of zombie brands include Radio Shack and Circuit City, both of which once thrived in New Jersey. Not all popular retailers that go out of business end up surviving as a zombie brand.
- NJ retailer may be gone soon, but might survive as a zombie brand New Jersey 101.5 FM
- Bed Bath & Beyond seeks separate buyer for BuyBuy Baby - Milwaukee Business Journal The Business Journals
- Utah-based Overstock to buy Bed Bath & Beyond assets FOX 13 News Utah
- Last chance for deals: Bed Bath & Beyond's going-out-of-business sale nearing its end KOMO News
- Bed Bath & Beyond will live on — well, the brand, anyway East Idaho News
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