Adidas faces backlash over male model for women's swimsuits.

Adidas has faced backlash on social media after launching its "Pride 2023" swimwear collection, which features clothing labeled as "women's" but modeled by what appears to be a male model. The controversial images have sparked a debate about gender and inclusivity in fashion, with some users accusing the brand of erasing women. The new line by South African designer Rich Mnisi, dubbed "Let Love Be Your Legacy," is "a celebration of self-expression, imagination and the unwavering belief that love unites," according to Adidas' site.