All articles tagged with #adidas
Tennessee football unveiled an all-black Dark Mode version from Adidas as part of a 10-year apparel contract that began July 1, featuring a new font inspired by classic Vols numbers and collar details echoing the Power T; the Smokey Grey Series will continue, though this year’s specific looks aren’t announced in the rollout. Week of uniform reveals across Tennessee teams culminates with Friday merchandise sales.
Tennessee launched a four-day, multi-video Adidas uniform reveal across multiple sports, dwarfing South Carolina's Nike rollout and igniting widespread social-media buzz, including a Gamecock fan's post calling SC's reveal underwhelming in comparison.
Adidas is evolving from a transactional approach to an incubation model, signing underclassmen and developing them as long-term brand partners through NIL. Rookies like Mikel Brown Jr., Darryn Peterson, and Karim López enter the NBA with campaigns, product lines, leadership training, and a built-in audience, giving them early business savviness and faster ROI for the brand.
Nebraska revealed its 2026 football uniforms, preserving the classic red/white home and road looks and most elements while introducing a curved sans-serif number font similar to the LA Rams and two thick stripes over each shoulder; the pants stripe is shortened and the Winning Tradition patch is removed, potentially signaling room for an advertising patch. The design nods to past Husker eras and Rams aesthetics, provoking mixed reactions while noting uniforms don’t affect on-field performance.
Nebraska Athletics and Adidas released new home and away Husker football uniforms featuring two-stripe shoulders, sleeve numbers, a font inspired by anvil engravings and Nebraska’s agricultural landscape, while the iconic helmet remains unchanged; jerseys are for sale online.
Nebraska announced updated home and road uniforms for the 2026 season, featuring redesigned numbers on the sleeves, two-shoulder stripes, and interior lines inspired by Nebraska’s agricultural heritage; the helmet remains white with a red center stripe, and the updates are the program’s largest uniform change since 2002. Jerseys are designed by Adidas and available at HuskersShop and Adidas.
Bape and Adidas reveal a second Evo SL colorway with blue and green mismatched uppers (blue for the right shoe, green for the left), gold Ape logos, and red accents, releasing June 27 via Adidas’ app and select retailers for $200; the Evo SL has been a top seller as it expands into more lifestyle collaborations.
Yahoo Life flags Memorial Day sales as live, highlighting broad discounts across tech, home items, and apparel from brands like Apple, Ninja, Adidas, YETI and Traeger, including deals on AirPods 4, iPad, Adidas Cloudfoam Pure sneakers, Ninja FrostVault cooler, Traeger Pro 22 grill and more.
Tom’s Guide curates 15 discounted running shoes from Adidas, Hoka, Asics, Nike, Saucony and Under Armour with savings up to 50% to help you chase personal bests. Highlights include Adidas Duramo SL 2, Questar 3 and Adizero Adios Pro 4; Hoka Clifton 10 and Cielo X1 2.0; Asics Gel-Excite 11, Novablast 5 and Gel-Kayano 32; Under Armour Charged Surge 4 and Rogue 5; Nike Pegasus 41 and Vaporfly 4 Road; Saucony Kinvara 16, Hurricane 25 and Endorphin Speed 5. Prices vary by size/color, and affiliate links apply.
Adidas unveiled the Adizero Adios Pro Evo 3, a 97-gram racing shoe with a carbon-fiber plate and Lightstrike Pro Evo foam, and its lightest model helped Sabastian Sawe break the two-hour barrier at the London Marathon 2026, with teammate Kejelcha and Tigist Assefa also setting world records in the same event using the same shoes; Adidas engineered it through lab and field testing and plans a $500 sale through its app.
Adidas’ ultra-light Adizero Adios Pro Evo 3, worn by the London Marathon winners, is fueling a resale surge: StockX listings show prices above $5,000 for larger sizes and an average asking price around $2,627, though actual completed sales have peaked around $1,855.
Sabastian Sawe ran 1:59:30 in London, becoming one of the first men to finish a marathon under two hours on a course, with Yomif Kejelcha close behind at 1:59:40 and Tigst Assefa setting a women’s world record at 2:15:41. All wore Adidas Adizero Adios Pro Evo 3, a 99-gram 'super shoe' that Adidas says boosts running economy. The piece covers the shoe design, World Athletics rules on stack height and carbon plates, and Maurten-powered fueling, while noting Ruth Chepngetich's doping ban and Adidas-funded anti-doping testing ahead of Berlin 2025.
Anne Hathaway was spotted in zebra-print Adidas Tokyo Sneakers paired with a plum lace maxi dress in New York City during the Devil Wears Prada 2 press tour; the affordable Tokyo sneakers are a rising trend, with other stars like Jennifer Lawrence also wearing them, and they’re available at Foot Locker and Nordstrom for about $90–$100.
Wales Bonner teams with Adidas to drop a rattlesnake-inspired Gazelle Indoor as part of a forthcoming capsule, featuring pony hair, brown leather accents, and earthy tones, with a second Gazelle Indoor and Karintha takes also planned for release soon (pricing not yet announced).
Adidas rolls out the Hyperboost Edge, its first non-plated max-stack trainer, built around the new Hyperboost Pro foam for energy return, with a lightweight PRIMEWEAVE upper and LIGHTTRAXION outsole. Weighing about 9 oz in US size 8.5 and featuring a 45mm heel / 39mm forefoot stack, it’s priced at $200 and launches March 17 in red/white (with more colors arriving May 1), positioning it as a contender among daily trainers like the Asics Megablast.