"Shoppers Sue Hermès Over Difficulty Buying Birkin Bags"

1 min read
Source: The New York Times
"Shoppers Sue Hermès Over Difficulty Buying Birkin Bags"
Photo: The New York Times
TL;DR

Two California residents have filed a proposed class action lawsuit against Hermès, accusing the luxury retailer of unfairly withholding coveted Birkin bags from all but the highest-spending customers, in violation of antitrust law. The plaintiffs argue that they were coerced into purchasing other Hermès items before being given a chance to buy a Birkin bag, despite having spent tens of thousands of dollars at the store. The exclusivity of the Birkin bag is a key part of its appeal, but these customers are challenging the brand's practices in pursuit of the elusive accessory.

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