Controversy over North Face's Pride ad featuring drag queen

TL;DR
Republican Congresswoman Lauren Boebert called for a boycott of North Face over its "Summer of Pride" ad featuring drag queen Pattie Gonia. Boebert's tweetstorm echoed conservative backlash against Bud Light and Target over their LGBTQ campaigns. North Face has also released its 2023 Pride collection, which includes rainbow-clad items for children. Meanwhile, Target has lost $9 billion in the last week since igniting its own controversy over its "PRIDE" line, featuring "tuck-friendly" swimwear and apparel including pro-gay messages for kids.
- Lauren Boebert calls for North Face boycott over 'Summer of Pride' ad with drag queen Pattie Gonia New York Post
- North Face chain angers consumers with drag queen ad inviting customers to 'come out' for 'Summer of Pride' Fox News
- North Face Stands Up to Hate Over Pride Gear, Drag Queen Ad Advocate.com
- The North Face defends drag queen Pride advert PinkNews
- Fox News contributor attempts to turn right-wing outrage toward another corporate Pride campaign Media Matters for America
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