Black Friday 2024: Top Deals and Disappointments

1 min read
Source: Retail Dive
Black Friday 2024: Top Deals and Disappointments
Photo: Retail Dive
TL;DR Summary

Black Friday 2024 saw a significant shift towards e-commerce, with online sales rising sharply, driven by buy now, pay later plans and AI-powered tools like chatbots. While in-store shopping experienced a decline, online sales reached record highs, with toys and AI-driven retail seeing notable success. Inflation and economic pressures led to deep discounts across various categories, impacting retailer margins. The holiday shopping period is increasingly digital, with Thanksgiving Day sales also setting new records, indicating a broader shift in consumer shopping behavior.

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