"Halloween Décor Arrives Earlier Than Ever at Michaels and Home Depot"

The trend of Halloween merchandise appearing earlier each year is driven by retailers' desire to expand the holiday season and increase sales. Historically, Christmas shopping used to be a last-minute affair, but it began to change in the early 1900s. Retailers now make up to 30% of their annual sales during the holiday season and want to extend the buying period. Halloween serves as a way to start the holiday season earlier, as Thanksgiving offers fewer opportunities for sales. Retailers use AI-driven programs, customer requests, and historical data to determine when to stock Halloween items. The COVID-19 pandemic has also contributed to the earlier start of Halloween decorations, as people sought activities to enjoy at home. Data shows that Halloween-related sales on Amazon have been starting earlier each year. However, perceptions of Halloween coming earlier may be influenced by feelings and nostalgia.
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