Bud Light's Sales and Reputation Take a Hit Amidst Culture Wars.

TL;DR Summary
A social media personality, JoJofromJerz, has gone viral for her satirical advertisement for Bud Light, suggesting people drink it to show their support for transgender people and to annoy conservatives. She described those calling for a boycott of the beer brand as a "cult of f****** stupids." Bud Light came under fire in April when it sent a commemorative series of beer cans to transgender influencer Dylan Mulvaney. The cans, which aren't for sale to the public, feature Mulvaney's face and were a gift to mark the one year anniversary since she started her gender transition.
- Woman Goes Viral for Drinking Bud Light—'It P***** Off the Bigots' Newsweek
- Bud Light no longer America's top selling beer The Drinks Business
- Brands that get caught up in the culture wars don’t know themselves–or their customers Yahoo Finance
- Bud Light an 'embarrassment' with sales 'plummeting' after Dylan Mulvaney collaboration Sky News Australia
- Photo Shows Bud Light Vs. Coors Light Lines at Baseball Game Newsweek
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