"Adobe and Microsoft Collaborate to Empower Marketers with Advanced AI Capabilities in Microsoft 365"

Adobe and Microsoft have announced a partnership to integrate Adobe Experience Cloud workflows and insights with Microsoft Copilot for Microsoft 365, aiming to provide generative AI-powered capabilities to marketers. This collaboration will enable marketers to streamline their daily tasks across planning, collaboration, content creation, and campaign execution by bringing relevant marketing insights and workflows from Adobe Experience Cloud applications and Microsoft Dynamics 365 to Microsoft Copilot. The integrated capabilities will help marketers overcome application and data silos, increase collaboration, efficiency, and creativity, ultimately enhancing customer experiences.
- Adobe and Microsoft partner to bring new generative AI capabilities to marketers as they work in Microsoft 365 applications - Stories Microsoft
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- Adobe's new GenStudio platform is an AI factory for advertisers The Verge
- Adobe’s Firefly Services makes over 20 new generative and creative APIs available to developers TechCrunch
- No More AI 'Playground'—Adobe Wants Customers To See Real Gains From AI Forbes
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