Adobe's Firefly brings generative AI to creative software suite.

Adobe has launched Firefly, a generative AI service that helps designers and creative workers create unique images using Adobe's own AI model. The app is part of Adobe's Sensei GenAI platform and is designed to help marketers and designers create content more easily. Firefly is only trained on Adobe Stock images, openly licensed content, and public domain content where copyrights have expired to avoid copyright issues. Customers will eventually be able to train Firefly on their own content.