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Generative Ai

All articles tagged with #generative ai

Amazon Game Studios' AI push backfires as Project Trident is scrapped amid mass layoffs
technology12 days ago

Amazon Game Studios' AI push backfires as Project Trident is scrapped amid mass layoffs

In Oct 2025, Amazon Games Studios laid off a large portion of its staff as part of a company-wide 14,000-job reduction, with Project Trident—the Nordic-inspired, AI-powered game—one of the titles affected. The project had been dramatically reworked to incorporate generative AI for NPC interactions and combat, shifting from an initial Shadow of the Colossus‑style concept to a Helldivers‑like design before changing course again to a single-player linear narrative. An internal AI mandate preceded the layoffs, though Amazon says the role reductions were due to a strategic shift rather than AI itself. The broader context includes New World’s end-of-life and ongoing questions about the Lord of the Rings MMO, which Amazon says remains in development in some form.

Neowiz Faces Backlash Over AI Artist Hiring for Lies of P Sequel
gaming15 days ago

Neowiz Faces Backlash Over AI Artist Hiring for Lies of P Sequel

Neowiz is under scrutiny for a job listing seeking an AI creator/artist to use generative AI (e.g., Stable Diffusion, Midjourney) to craft textures and assets for a Lies of P sequel and train unique AI models, highlighting a broader debate about AI’s role in game development and its impact on artists—productive tools versus potential outsourcing of creativity.

Sony's AI Push Triggers Debate on Where Generative Tech Belongs in Games
technology16 days ago

Sony's AI Push Triggers Debate on Where Generative Tech Belongs in Games

Sony outlined AI-driven tools to speed up development (Mockingbird for motion capture, GT Sophy for more human-like racing opponents, PSSR2 upscaling) and to personalize PS Store recommendations, while CEO Totoki stressed that human creativity must remain central; Nishino emphasized non-generative AI applications and said the company isn’t replacing artists. The piece notes ongoing industry debate over generative AI in games, citing examples of assets created with AI and the question of where to draw the line, with many arguing the boundary between useful tooling and creative replacement will continue to shift as technology evolves.

iOS 27 Signals Apple’s AI-First, Performance-Driven Upgrade
technology17 days ago

iOS 27 Signals Apple’s AI-First, Performance-Driven Upgrade

Apple’s iOS 27 prioritizes performance and stability, delivering bug fixes, faster app launches, and better battery life, while phasing out support for iPhone 11 and the second‑gen iPhone SE to push users toward newer hardware. The update revamps Siri with AI‑driven, context‑aware responses and a cross‑device Siri app; adds generative AI editing in Photos (Extend, Enhance, Reframe) and ‘Visual Intelligence’ features that extract data from printed materials and nutrition labels. Connectivity expands with 5G satellite internet and satellite‑based Maps, plus new customization options like a system‑wide opacity slider, undo/redo for home screen layouts, and improved autocorrect. Apple also signals readiness for a foldable iPhone Ultra. The WWDC 2026 rollout plan calls for a developer beta in June, a public beta in July, and a full release with the iPhone 18 lineup in September.

Sony and Bandai Namco launch AI collaboration to accelerate game development
technology18 days ago

Sony and Bandai Namco launch AI collaboration to accelerate game development

Sony and Bandai Namco announced a collaborative pilot centered on generative AI and future technologies to speed up game development, boost productivity, and personalize player experiences. Sony executives emphasized AI as an amplifier for human creativity rather than a replacement for creators, highlighting tools like Mockingbird for faster facial animation and AI-driven workflows. The move accompanies broader AI initiatives at Sony, including potential changes to business models amid memory shortages and an undecided PS6 timeline, signaling a deeper AI push across PlayStation’s strategy.

Why Some Researchers Are Choosing to Skip Generative AI
technology19 days ago

Why Some Researchers Are Choosing to Skip Generative AI

A Nature Career feature profiles researchers who deliberately avoid generative AI, citing ethics (copyright and consent), transparency concerns, environmental costs, and a belief that relying on AI can undermine skill development; while surveys show mixed adoption with some using AI for editing or literature review, many academics argue the downsides—such as hallucinations and questionable accuracy—mean AI should be restricted in certain tasks and prompts a rethink of training and assessment in science.

Academy Bans AI From Acting and Screenwriting Awards
movies23 days ago

Academy Bans AI From Acting and Screenwriting Awards

The Academy of Motion Picture Arts and Sciences announced new eligibility rules: acting roles must be human-credited and performed with consent, and screenplays must be human-authored to be eligible, effectively excluding AI-generated performances and AI-written scripts from acting and writing categories. AI can still be used in productions, but those works won't be eligible for Oscars in these categories. The rules for other categories like visual effects, costumes, or music remain undecided. The changes also allow actors to be nominated for multiple performances in the same category, and international films will be credited as nominees rather than by country.

Witcher 3 Director Urges AI as a Helper, Not a Replacement for Developers
technology26 days ago

Witcher 3 Director Urges AI as a Helper, Not a Replacement for Developers

Witcher 3 director Konrad Tomaszkiewicz says studios should embrace generative AI to support workers, not replace them. Rebel Wolves used AI early to prototype NPC voices for The Blood of Dawnwalker to test story direction and multilingual needs, then replaced with human performances for the final game. Co-founder Tomasz Tinc emphasizes nothing AI-generated appears in the final product. AI could also aid QA by spotting bugs, while offloading mundane tasks to let humans focus on more creative work. The debate around AI in gaming remains contentious, with concerns about jobs and costs. The Blood of Dawnwalker launches September 3 on PC, PS5, and Xbox Series X|S.

The Hidden Costs Behind Generative AI's Economics
technology28 days ago

The Hidden Costs Behind Generative AI's Economics

Ed Zitron argues that the economics of generative AI are fundamentally broken: subscription pricing conceals the true per-token costs, data-center capitalism is brutally capital-intensive with slim margins and heavy debt, and OpenAI/Anthropic depend on unsustainable burn rates and venture funding. As token-based billing spreads (e.g., Copilot), the industry faces a reckoning where profitability seems unattainable, media coverage often understates real costs, and investors may rethink AI bets as revenue targets appear impossible to reach.

Ars Technica Embraces Human-First AI Rules for the Newsroom
technology1 month ago

Ars Technica Embraces Human-First AI Rules for the Newsroom

Ars Technica has published a reader-facing policy detailing how AI is used in its editorial workflow: AI will not author, illustrate, or produce video content, and human editors retain ultimate decision-making. AI tools may assist with editing, research, and workflow under supervision, but all AI-generated material that is used in reporting must be disclosed and verified. Visual content is created by humans or vetted providers, with synthetic media clearly identified when relevant. Every author who uses AI must disclose it, and accountability for accuracy rests with human editors. The policy, last updated April 22, 2026, emphasizes that journalism remains human-authored and that policy changes will be noted publicly.

From Services to AI: Apple’s Next Chapter
technology1 month ago

From Services to AI: Apple’s Next Chapter

Apple's growth under Tim Cook has been driven by subscriptions, with Services hitting a quarterly record of $30B and $109B for FY2025, cementing a platform strategy beyond hardware. With Cook departing, new CEO John Ternus—long a hardware leader—faces the task of translating this platform into the generative-AI era, through embedded AI features, partnerships like Google Gemini, and potential new AI services, while Siri’s limitations and Apple Intelligence efforts shape the road ahead.

gaming1 month ago

Assassin’s Creed Black Flag Resynced Gets Global Reveal Date

Ubisoft officially confirms a worldwide reveal for Assassin’s Creed Black Flag Resynced on April 23, 2026, with a YouTube livestream at 4 PM UTC. Insider guidance previously cited a July 9, 2026 release, and Indonesian game listings hint at new content. The article also notes Ubisoft’s increasing interest in generative AI for new hires.