Meta's WhatsApp Channels revolutionize broadcast messaging.

Meta plans to launch a new broadcasting feature called Channels for its WhatsApp messaging service, allowing people and organizations to send messages and updates to followers. Admins can send text, photos, videos, stickers, and polls to their followers, who cannot reply to the messages. Channels will not use end-to-end encryption, but WhatsApp said it may eventually debut encrypted channels for groups like nonprofits or health organizations. WhatsApp users will be able to find Channels they want to join in a searchable directory and access them via a new "Updates" tab. Meta plans to monetize WhatsApp by offering more compelling ways for companies to engage with users.