YouTube Increases Premium and Music Plans Prices in the U.S.

YouTube is raising prices in the U.S. for YouTube Premium and YouTube Music. The Premium individual plan goes from $13.99 to $15.99/month and the family plan from $22.99 to $26.99/month; YouTube Music rises from $10.99 to $11.99/month for individuals and from $16.99 to $18.99/month for families. A new YouTube Premium Lite price climbs from $7.99 to $8.99/month. The changes apply now for new customers, with existing subscribers seeing the new rates in their next June billing cycle and receiving at least 30 days’ advance notice. YouTube cites ongoing investment in quality experiences and creator support, and notes this is its first price increase since 2023; the company also highlighted its large global subscriber base for Music and Premium.
- YouTube Premium and YouTube Music Subscription Prices Are Going Up in the U.S. variety.com
- YouTube Hikes Premium Prices For First Time Since 2023—Here’s How Much More You’ll Pay Forbes
- YouTube raises U.S. subscription price for the first time in 3 years The Detroit News
- YouTube Premium Raises Prices For First Time Since 2023 The Hollywood Reporter
- YouTube Premium is getting pricier The Verge
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