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YouTube Premium Price Hike Marks First Increase in Nearly Three Years
technology3 hours ago

YouTube Premium Price Hike Marks First Increase in Nearly Three Years

YouTube is raising the monthly prices for its Premium plans in the US for the first time since 2023: Individual from $14 to $16, Family from $23 to $27, Lite from $8 to $9, and Music Premium from $11 to $12. The price rise applies to new sign-ups today, while existing subscribers won’t see the change until June. A three-month $0 trial remains, after which the Individual plan costs $16 per month. YouTube says the hike supports delivering a high-quality experience and creators, with the Family plan continuing to offer the best per-user value.

via Gizmodo|
#family-plan#price-increase#subscription-pricing
YouTube Premium Price Hike Hits US Subscribers Amid Streaming Price Surge
technology7 hours ago

YouTube Premium Price Hike Hits US Subscribers Amid Streaming Price Surge

YouTube raised US prices for Premium: individual plan to $15.99/mo (+$2), family to $26.99/mo (+$4), and student to $8.99/mo (+$1). Current subscribers will be notified at least 30 days in advance. YouTube says the increase funds a high-quality experience and creator support, while preserving ad-free viewing, background play, and YouTube Music's library; the move is part of the 'streamflation' trend as other streaming services also raised prices in 2026.

via Business Insider|
#price-increase#streamflation#subscription-pricing
YouTube Increases Premium and Music Plans Prices in the U.S.
technology1 day ago

YouTube Increases Premium and Music Plans Prices in the U.S.

YouTube is raising prices in the U.S. for YouTube Premium and YouTube Music. The Premium individual plan goes from $13.99 to $15.99/month and the family plan from $22.99 to $26.99/month; YouTube Music rises from $10.99 to $11.99/month for individuals and from $16.99 to $18.99/month for families. A new YouTube Premium Lite price climbs from $7.99 to $8.99/month. The changes apply now for new customers, with existing subscribers seeing the new rates in their next June billing cycle and receiving at least 30 days’ advance notice. YouTube cites ongoing investment in quality experiences and creator support, and notes this is its first price increase since 2023; the company also highlighted its large global subscriber base for Music and Premium.

via variety.com|
#price-increase#streaming#subscriptions
YouTube Music tests lyric paywall for free users
technology2 months ago

YouTube Music tests lyric paywall for free users

Google is running an experiment in YouTube Music that limits free users’ access to song lyrics, showing only a few lyric views before prompting a Premium upgrade; the rollout appears broader but non-final, with lyric access varying by test. Lyrics are provided by third parties, and pricing for premium is $11 for music-only or $14 for music plus video. Google says most users won’t see changes as it evaluates the feature.

via Ars Technica|
#google#lyrics-paywall#premium
YouTube Music Celebrates 10 Years with New Features and Innovations
technology7 months ago

YouTube Music Celebrates 10 Years with New Features and Innovations

YouTube Music celebrates its tenth anniversary by introducing new features similar to Spotify, including community comments on albums and playlists, taste matching playlists, artist updates via Bandsintown, and exclusive badges for top fans and artists, aligning its offerings with other streaming platforms like Spotify and Apple Music.

via Mashable|
#community-comments#music-streaming#spotify-features