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American Eagle Partners with Crisis PR Amid Sydney Sweeney Ad Backlash

1 min read
Source: Modern Retail
American Eagle Partners with Crisis PR Amid Sydney Sweeney Ad Backlash
Photo: Modern Retail
TL;DR

American Eagle is working with crisis PR firm Actum to manage backlash over its controversial campaign featuring Sydney Sweeney, which faced criticism for perceived references to eugenics and over-sexualization, leading to a dip in its stock price and ongoing public debate.

Topics:entertainmentbusiness#ad-campaign-backlash#american-eagle#business#crisis-pr#public-relations#sydney-sweeney
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  1. American Eagle appears to be working with a crisis PR firm amid Sydney Sweeney ad backlash  Modern Retail
  2. Sydney Sweeney’s Jeans Ad Is Just Her Latest Controversial Project  The New York Times
  3. ‘The Five’: Will woke outrage over Sydney Sweeney ad help Dems with their ‘glaring’ man problem?  Fox News
  4. Sydney Sweeney's American Eagle ad shows a cultural shift toward whiteness  MSNBC News
  5. Trump White House Says ‘Moronic’ Sydney Sweeney Criticism Shows Why He Won: Voters Are ‘Tired of This Bulls—t’ | Video  Yahoo Home

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