"How the '1984' Apple Ad Revolutionized the Super Bowl"

1 min read
Source: The New York Times
"How the '1984' Apple Ad Revolutionized the Super Bowl"
Photo: The New York Times
TL;DR Summary

The Apple "1984" ad, which aired during the 1984 Super Bowl, marked a turning point in advertising and technology. Directed by Ridley Scott and intended to introduce the new Macintosh computer, the commercial became a sensation and helped establish the Super Bowl as a major platform for high-profile ads. The ad's creation and impact are discussed in recent interviews with key figures involved, shedding light on Steve Jobs's desire to make a splash in the television broadcast he knew little about.

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