MS NOW Launches $7.99/Month Membership to Deepen Viewer Ties
TL;DR Summary
MS NOW announced a stand-alone “Membership” service launching in September at $7.99 per month ($79.99 annually). Described as an additive layer to its cable and digital offerings, the service will feature original content, new verticals on how news and politics affect daily life, 24/7 live streams, and increased opportunities for subscribers to interact with MS NOW’s anchors and reporters. The move positions MS NOW among mid-priced cable-news subscriptions, alongside CNN’s All Access and Fox Nation, as it seeks to deepen audience relationships.
- MS NOW to Launch Subscription ‘Membership’ Service in September for $7.99 per Month Variety
- MS NOW will launch direct-to-consumer streaming service on Sept. 9 Los Angeles Times
- Exclusive / MS NOW to launch membership program for ‘super fans’ Semafor
- MS NOW Reveals New Member Tier Prices in Bet on Loyalty The Hollywood Reporter
- MS NOW To Launch Direct-To-Consumer Subscription Offering In September Deadline
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