Ryan Reynolds and Gwyneth Paltrow Collaborate on Astronomer Campaign Amid Coldplay Kiss Cam Scandal
TL;DR
Ryan Reynolds' Maximum Effort production company created a humorous viral video featuring Gwyneth Paltrow as a temporary spokesperson for Astronomer, which has been praised as a master class in crisis PR and has garnered millions of views online.
Topics:entertainmentbusiness#astronomer#business#crisis-pr#gwyneth-paltrow#ryan-reynolds#viral-video
- Ryan Reynolds had a hand in that viral Astronomer video featuring Gwyneth Paltrow Fortune
- Ryan Reynolds' ad agency, Maximum Effort, was behind the Gwyneth Paltrow Astronomer ad Yahoo Home
- Gwyneth Paltrow hired as Astronomer's "very temporary" spokesperson after Coldplay KissCam scandal CBS News
- Exclusive | Privateer Rum CEO Andrew Cabot was on overseas work trip when his wife was embroiled in Coldplay ‘kiss cam’ scandal: source New York Post
- Ryan Reynolds, Gwyneth Paltrow Help Astronomer Move On From Coldplay Kiss Cam The Wall Street Journal
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