Disney+ and TikTok Forge Creator-Centric Cross-Platform Deal

Disney and TikTok have announced a first-of-its-kind deal that lets opt‑in TikTok videos from fans live on both platforms, with a select group of creators gaining access to Disney assets and increased visibility. A curated set of videos will live on TikTok and on Disney+ through Disney’s vertical-video initiative, Verts. The partnership aims to reward creators with better exposure, exclusive events, and career development opportunities, and will roll out in the United States in the coming months with plans to expand to other markets, tying fan-made content to Disney IP across properties like Marvel and Star Wars.