Tag

Creators

All articles tagged with #creators

technology9 days ago•20 min saved

Meta Launches AI Assistant in Instagram Edits to Guide Creator Strategy

Meta has launched an AI 'creative assistant' within its Instagram Edits app, designed to analyze user metrics and provide personalized content advice. The tool, which draws on data like views and retention, aims to help creators optimize their posts without generating the content itself. While initially free with usage limits, the feature is expected to drive subscriptions to Meta's new paid tiers, marking a shift toward monetizing creator analytics.

via The Verge|

#ai #creators #instagram

technology16 days ago•32 min saved

YouTube Unveils AI Agent to Automate Channel Optimization and Brand Pitches

YouTube announced a new suite of AI-driven creator tools at its Made on YouTube event, including an autonomous agent that optimizes video thumbnails and titles, generates brand pitches, and conducts A/B testing on video cuts. The platform also introduced custom viewer feeds, live stream showdowns, and expanded global affiliate programs to retain creators and boost engagement.

via The Verge|

#ai #creators #google

culture1 month ago•27 min saved

The 25 Most Influential Creators Redefining Influence in 2026

Rolling Stone unveils its 2026 list of the 25 most influential online creators, profiling breakout comedians, beauty and fashion voices, gaming stars, and political commentators who shape culture across platforms; the piece notes their multi‑platform empires, follower growth, engagement, and editorial criteria used, with notable entries like Druski, Kai Cenat, Hasan Piker, IShowSpeed and more demonstrating how online influence now spans media, business ventures, and real‑world impact.

via Rolling Stone|

#2026 #creators #culture

technology1 month ago•3 min saved

Streamers sue Twitch and Amazon Over AI Training of Their Content

Connecticut Twitch streamer Warren Pandiscia leads a proposed class action accusing Twitch and its parent Amazon of scraping millions of streams to train Amazon’s generative AI without permission, despite Twitch’s opt-out option. Plaintiffs allege breach of implied/express contracts and unfair competition and seek injunctive relief, damages and disgorgement. The suit, filed in the Northern District of California, follows Twitch’s update of its terms to allow AI training with an opt-out by channel, noting that content from opted-out users can still be used if they engage on opted-in channels. No immediate comment from the parties.

via Courthouse News|

#ai-training #amazon #class-action

television1 month ago•15 min saved

Smiling Friends Could Make a Comeback, Creators Hint

After ending Smiling Friends with Season 3 due to creator burnout, co-creators Michael Cusack and Zach Hadel say the show might still return: they have a Google Doc full of ideas and even Season 4 scripts, and the Emmy nomination has kept the door open with odds that vary day to day but are not zero.

via Gizmodo|

#adult-swim #creators #emmy-nomination

technology1 month ago•381 min saved

Creators push back as Twitch trains AI on their streams by default

After a Twitch executive said Amazon would use streamers’ content to train its AI by default because most creators wouldn’t opt in, creators reacted with anger, calling it a “slap to the face” and raising concerns about consent, copyright and data use as platforms debate Gen AI policies.

via NBC News|

#ai #creators #generative-ai

streaming2 months ago•17 min saved

Disney taps TikTok to host fan-made Marvel, Star Wars, and Pixar clips on Disney Plus

Disney and TikTok are piloting a program that lets opt‑in TikTok creators use assets from hundreds of Disney properties (including Marvel, Star Wars, and Pixar) to make fan videos for both TikTok and Disney Plus, with perks like increased visibility and exclusive events, launching in the US first and expanding later; Disney notes this follows past exploratory talks with AI partners, though no AI-tool restrictions are stated.

via theverge.com|

#creators #disney #marvel

entertainment2 months ago•16 min saved

Disney+ and TikTok Forge Creator-Centric Cross-Platform Deal

Disney and TikTok have announced a first-of-its-kind deal that lets opt‑in TikTok videos from fans live on both platforms, with a select group of creators gaining access to Disney assets and increased visibility. A curated set of videos will live on TikTok and on Disney+ through Disney’s vertical-video initiative, Verts. The partnership aims to reward creators with better exposure, exclusive events, and career development opportunities, and will roll out in the United States in the coming months with plans to expand to other markets, tying fan-made content to Disney IP across properties like Marvel and Star Wars.

via hollywoodreporter.com|

#creators #cross-platform #disney

technology2 months ago•7 min saved

YouTube Bans ASMR Channels Over 'Sexually Gratifying' Content Claims

YouTube removed a wave of ASMR channels for allegedly violating its sex and nudity policy by creating content meant to be sexually gratifying, affecting creators like ItsBunniiASMR and Slight Sounds who say their work is non-sexual and crucial to their income. YouTube says the removals align with long-standing rules and that appeals haven’t restored channels, highlighting ongoing debates about how ASMR is defined on the platform and the impact on creator livelihoods as some creators move to other sites.

via 404 Media|

#asmr #bans #creators

technology2 months ago•5 min saved

Instagram lets creators swap audio on old posts to recycle content

Instagram is rolling out an 'Replace Audio' feature that lets creators swap the soundtrack on existing posts an unlimited number of times without losing likes, comments, or shares, alongside earlier updates like grid reordering and per-slide captions. The change supports evergreen, repurposable content (and potential advertiser use) but doesn’t boost reach algorithmically, while a new $3.99/month premium tier adds Story Spotlight and other visibility perks.

via The Verge|

#audio #creators #instagram

entertainment3 months ago•34 min saved

Character.AI bets on interactive microdramas to power a vertical-video future

Character.AI is launching c.ai Series, a mobile-first line of AI-generated, animated microdramas designed for vertical viewing where viewers can chat with on-screen characters after episodes. The initial slate includes Last Summer, The Nighttime Game, and Eden Fall, each with 10 episodes under two minutes; the first eight are free, with the last two behind a paywall. Produced in-house with human writers, the company plans to let creators make their own Series later using AI tools. Each episode uses a unique LLM to curb spoilers, and launch starts with 18+ access. The move signals Character.AI’s bid to become a broader storytelling platform amid a roughly $26 billion microdrama market, paralleling how traditional networks have pushed vertical video.”,

via The Verge|

#ai-artificial-intelligence #creators #entertainment

business3 months ago•17 min saved

CAA Urges Meta to Make Muse AI Usage Opt-In for Creators

CAA called on Meta to require opt-in consent for using creators’ names, images, likenesses, and works in Muse AI, arguing default opt-out risks artists’ livelihoods; the move comes as Muse Photo/Video rolls out with public Instagram profiles set to opt-out, prompting industry backlash and calls for clearer disclosures, monitoring, and easy removal of unauthorized content.

via The Hollywood Reporter|

#business #caa #creators

advertising3 months ago•105 min saved

Cannes Lions 2026 recap: Creators rise, AI matures, and brands rewrite the playbook

Cannes Lions 2026 spotlighted a creator-led, AI-infused shift in brand marketing: hundreds of creators attended, AI moved from hype to practical use with the debut of the AI Craft subcategory, and CMOs and holding companies chased measurable, commerce-driven partnerships; indie creator studios and high-profile activations added energy as agencies redefined engagement beyond awards.

via Ad Age|

#advertising #ai #brand-marketing

entertainment3 months ago•18 min saved

Instagram Trials TV-Style Longform Episodic Content

Instagram is testing a TV-style, horizontal video experience on Instagram for TV (starting with Samsung devices) and will experiment with longer-form, episodic storytelling and live creator experiences, plus enabling TV viewing of Stories and casting reels. The move widens Instagram’s reach into traditional television formats to attract more TV viewers and give creators new serialized storytelling opportunities, amid competition from YouTube and TikTok for screen time.

via The Hollywood Reporter|

#creators #entertainment #episodic

gaming3 months ago•1 min saved

Twitch Creator Showdown: Marvel Rivals Awards 1,000 Gifted Subs Across a Two-Week Campaign

Marvel Rivals launches a Twitch creator showdown running June 19–26, where participants rally supporters to climb a campaign leaderboard for a share of 1,000 Gifted Subs. The top two streamers win 500 Gifted Subs each, delivered to their channels after the campaign ends. Access requires joining a private Campaign Dashboard and following official instructions; results are based on Twitch leaderboard data, with payouts taking up to 10 business days. NetEase Games oversees the campaign, and Marvel/Disney are not sponsors or administrators.

via Marvel Rivals|

#creators #gaming #gifted-subs