Sydney Sweeney’s Hollywood Sign Bras Stunt Not Authorized, Officials Say

The Hollywood Chamber of Commerce says no production involving Sydney Sweeney was granted permission to climb or hang bras on the Hollywood Sign; a general permit was obtained to film nearby, but altering or accessing the sign itself requires a separate license, which was not reported. TMZ circulated footage of the stunt (said to be for a lingerie line promo), with no comment yet from Sweeney’s representatives, and police have not filed a trespass report at this time.