Calvin Klein Turns Denim into Dance with Tate McRae

TL;DR Summary
Calvin Klein's Fall 2026 'Feel the Fit' denim campaign, directed by Carlijn Jacobs, spotlights Tate McRae dancing through a mirrored corridor to show the jeans’ fit. The 25-second film uses Sergio Reis's choreography and Deee-Lite’s 'Groove Is in the Heart' to turn product performance into performance, while stills translate movement into shape. The campaign expands beyond the film with a social element inviting creators to recreate the choreography.
- Calvin Klein "Feel the Fit" Denim Fall 2026 Ad Campaign The Impression
- How Anti‑MAGA Culture Warriors Seized on Calvin Klein’s Tate McRae Advert The New York Sun
- Sadie Sink channels 2000s pop star in flirty Calvin Klein campaign USA Today
- Tate McRae Stars in Calvin Klein's Fall 2026 'Feel the Fit' Denim Campaign Yahoo
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