AMC Bets on Sports Storytelling, Not League Rights

1 min read
Source: Variety
AMC Bets on Sports Storytelling, Not League Rights
Photo: Variety
TL;DR

AMC Global Media is pursuing sports-focused programming rather than billion-dollar league rights, greenlighting Thunder Road with NASCAR, renewing the sports documentary Rise, and hosting TNA Wrestling to attract sports audiences through storytelling and authentic production while avoiding major league deals.

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