Bad Bunny's Super Bowl Halftime Show Breaks Global Viewership Record
TL;DR Summary
Bad Bunny's 2026 Super Bowl halftime show drew a global audience of 4.157 billion views in 24 hours across live broadcasts, YouTube, and social media, per the NFL, Roc Nation, and Apple Music. U.S. live viewers totaled 128.2 million. The performance boosted his momentum, with his song DtMF hitting No. 1 on the Billboard Hot 100 and his album returning to the top of the Billboard 200, as he kicks off a world tour including dates in Sydney, Tokyo, and Europe.
- More Than 4 Billion People Watched Bad Bunny’s Super Bowl Performance Rolling Stone
- Roc Nation: Bad Bunny Super Bowl halftime had 4.157 billion views in 24 hours NBC Sports
- Bad Bunny Sets Global Viewership Record For Most Watched Super Bowl Halftime Show Performance Of All Time Roc Nation
- Bad Bunny's Historic Super Bowl 60 Feat Is Facing Questions Yahoo
- Roc Nation says Bad Bunny halftime show set global record viewership: 4.15 billion FOX 13 Tampa Bay
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