Jeffrey Katzenberg Predicts AI to Drastically Reduce Animation Workforce

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Source: Hollywood Reporter
Jeffrey Katzenberg Predicts AI to Drastically Reduce Animation Workforce
Photo: Hollywood Reporter
TL;DR

DreamWorks founder Jeffrey Katzenberg predicts that generative artificial intelligence (AI) will significantly disrupt the media and entertainment sector, particularly in the realm of animated films. He believes that AI will lower the cost of producing animated movies by 90 percent, making them more accessible to artists and storytellers. However, Katzenberg emphasizes that the creative ideas for these projects will still come from individual creativity rather than AI.

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