Conservatives call for Chick-fil-A boycott over DEI controversy.

Conservatives are criticizing Chick-fil-A for being too "woke" after the fast food chain hired a vice president of diversity, equity, and inclusion (DEI). Despite being a longtime ally of the Republican party, Chick-fil-A's recent efforts to support underrepresented groups in the workplace have prompted backlash from some conservatives. The pushback against DEI is part of a broader conservative effort to maintain power and resist demographic change, according to experts. Other companies, including Bud Light and Target, have also faced boycotts from conservatives over their support for LGBTQ rights.