Conor McGregor Faces Fallout: Whiskey Deal Ends Amid Legal Controversy
TL;DR
Conor McGregor, the MMA fighter, was dropped by his whiskey brand Proper No. Twelve following a civil judgment for sexual assault. Despite this, McGregor had already profited significantly, earning at least $100 million from the sale of the brand in 2021. Proper No. Twelve, which McGregor founded in 2018, was sold to Becle, a Mexican company, and became one of the top-selling Irish whiskeys in the U.S. McGregor no longer holds any ownership stake or promotional role in the brand.
- Conor McGregor Cashed $100M Whiskey Deal Before Brand Cut Ties Sportico
- Whiskey, others drop McGregor following verdict ESPN
- Dee Devlin rips Conor McGregor's rape accuser in scathing message: 'What sort of woman are you!!!' MMA Junkie
- UK and Irish retailers pull products associated with Conor McGregor The Guardian
- Conor McGregor Says He 'Should Never Have Stepped Out' on His Fiancée Dee Devlin After Civil Rape Case Ruling PEOPLE
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