Cremily’s MLB Sponsorships Unravel in Alleged Fraud Saga

1 min read
Source: The New York Times
Cremily’s MLB Sponsorships Unravel in Alleged Fraud Saga
Photo: The New York Times
TL;DR Summary

An extensive Athletic investigation traces Cremily, a Scottsdale frozen yogurt startup, rising through flashy MLB sponsorships with teams like the Diamondbacks and Angels while promising profits and a mission to empower girls; behind the gloss, former employees and court filings allege a pattern of fraud and misrepresentation by founder Steven Delaportas and operator Kylie Schuyler, with the company unable to deliver product or pay bills, leading to lawsuits, layoffs, eviction, and a high-profile collapse as Delaportas moved on to a new venture.

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