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Cowboys Lead NFL Valuations as League Surges to $299B

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Source: Sportico.com
Cowboys Lead NFL Valuations as League Surges to $299B
Photo: Sportico.com
TL;DR

Sportico’s 2026 NFL valuations show the 32 teams are worth a combined $299 billion, up 31% year over year to an average of $9.34 billion per team—the biggest jump since tracking began. The Dallas Cowboys top the list at $15.5 billion, with the Rams, Giants, Patriots and Jets rounding out the top five. The rise is driven by record media deals, strong local revenue and sponsorships, and ongoing investor interest, highlighted by high-profile sales and LP stake deals across the league.

Topics:sportssports-business#cowboys#nfl#sportico#sports-business#team-values#valuations
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  1. NFL Team Values 2026: Cowboys Lead at $15.5B, Average Up 31%  Sportico.com
  2. Cowboys, Rams, Giants Top Sportico's Full List of 2026 NFL Franchise Valuations  Bleacher Report
  3. NFL top 5 richest teams in 2026 according to Sportico  Yahoo Sports
  4. Detroit Lions value rises by over $2 billion since 2025, per Sportico  Detroit Free Press
  5. Cowboys ($15.5B) once again top NFL team valuations  Reuters

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