"Apple's Back to School Deals Launch with New Macs from WWDC"

Apple's Back to School promotion is expected to start later this week, offering a $50-$150 gift card with the purchase of an eligible Mac, iPad, or other Apple device. The promotion usually starts in June or early July, ahead of the fall school term for students at college and university. The new Macs announced at WWDC may or may not be included in the promotion, but prices of current Macs in the lineup may be adjusted.