Dell Reassesses AI-First Strategy Amid Sluggish AI PC Sales

1 min read
Source: Wccftech
Dell Reassesses AI-First Strategy Amid Sluggish AI PC Sales
Photo: Wccftech
TL;DR

Dell has decided to scale back its 'AI-first' marketing approach after recognizing that customers are not interested in AI-based features, opting instead to focus on delivering actual AI capabilities without overhyping them, in contrast to other tech companies' aggressive AI marketing.

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