Netflix rolls out per-profile emails for every household member, sparking privacy questions
TL;DR
Netflix is rolling out a update that requires every profile within a shared household to have its own unique email login, with prompts to add an email for each profile to improve login, recovery, and personalized suggestions. The change began mid-June and is spreading gradually, prompting concerns that it could enable more precise tracking and data sharing with advertisers, while offering optional per-profile language and settings.
- Bad news: Netflix now wants every single profile in your house to have its own email login Tom's Guide
- Netflix now requires every user profile to be tied to unique email address Ars Technica
- Netflix wants everyone in your house to have their own email login now Android Central
- Netflix just got a whole lot more irritating if you share a screen in a household Digital Trends
- Netflix Introduces Major Account Shake-Up: Every Profile May Soon Need Its Own Email Address Comic Basics
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