"Fallout Franchise Soars in Popularity and Revenue Following TV Show Debut"
TL;DR
Following the debut of the Fallout TV series, mobile game Fallout Shelter experienced a significant surge in daily revenue, jumping from just over $20,000 to $80,000 within three days, while daily downloads more than doubled. The show's impact also led to increased concurrent players for Fallout 4, Fallout 76, and Fallout: New Vegas on Steam. The success demonstrates the influence of expanding an IP into new mediums like film and TV, particularly in driving engagement with tie-in activities for live service games.
Topics:technologyentertainmentgaming#entertainmentgaming#fallout#fallout-shelter#mobile-games#revenue-increase#tv-show
- Fallout Shelter's daily revenue rockets to $80000 after TV show debut GamesIndustry.biz
- Fallout Rotten Tomatoes
- Prime Video's Fallout Comes to Fallout Shelter on Mobile Bethesda.net
- Fallout 76 hits an all-time player count record on Steam following the Fallout TV series on Amazon, and the other games are spiking too PC Gamer
- Amazon Prime members get Fallout 76 for free on PC and console — here's how to claim Tom's Guide
Want the full story? Read the original reporting
Read on GamesIndustry.biz