"Baldur's Gate 3 Generates $90 Million for Hasbro, Setting Stage for D&D Video Game Expansion"
TL;DR
Hasbro has reported a decline in overall revenues but has earned around $90 million from its licensing deal with Larian Studios for Baldur's Gate 3, contributing to a 10% increase in its Wizards of the Coast and digital gaming segments. The game has been a huge hit, with strong player numbers and overwhelmingly positive reviews on Steam. Hasbro expects to continue making money from the game for years to come and hints at more D&D-based video games in the future.
- Hasbro has made about $90 million by letting Larian make a D&D game PC Gamer
- 'Baldur's Gate 3' Brings in $90M for Hasbro Since August Release Bloomberg
- After $90 million driven by Baldur's Gate 3, Hasbro says games will be "huge" for D&D and Larian's hit RPG is "just the first of several new video games" to come Gamesradar
- D&D owner Hasbro has made $90 million from Baldur's Gate 3 Game Developer
- Baldur's Gate 3 brought in $90 million for Hasbro in 2023, fueling its Digital Gaming segment's growth Game World Observer
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