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Apple Faces Backlash Over F1 Movie Promotion via Wallet Notifications

1 min read
Source: The Verge
Apple Faces Backlash Over F1 Movie Promotion via Wallet Notifications
Photo: The Verge
TL;DR

Apple sent an unsolicited promotional notification via Apple Wallet to promote the F1 movie starring Brad Pitt, offering a discount on tickets, which was met with criticism for being intrusive and reminiscent of past controversial marketing stunts.

Topics:technology#advertising#apple-wallet#f1-the-movie#promotional-notification#technology#user-backlash
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  1. Apple’s thirsty F1 movie notification is going over as well as you’d expect it to be  The Verge
  2. iPhone customers upset by Apple Wallet ad pushing F1 movie  Yahoo Finance
  3. iPhone Users Upset About Apple Promoting F1 Movie With Wallet App Notification  MacRumors
  4. Apple pushed Wallet notifications with F1 offer, sparking backlash  9to5Mac
  5. Think fast: See 'F1: The Movie' for $10 off when you use Apple Pay with Fandango  Mashable

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