"The Evolution of Black Friday: From Crowded Stores to Online Shopping Dominance"
TL;DR Summary
Black Friday crowds are expected to dwindle as online shopping gains traction, with more customers opting to shop from the comfort of their homes on Cyber Monday. Many retailers have already started offering their "Black Friday" deals online, and the National Retail Federation predicts a 4% increase in holiday sales this year, compared to 5.4% last year. Expect to see more modest sales of 25 to 30% off for those heading out to physical stores on Friday.
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