"Republican Party's Financial Crisis: How Texts, Emails, and Small Donors Are Adding to the Panic"
TL;DR
After Donald Trump's loss in the 2020 election, his small-dollar fundraising operation has seen a significant decline, with warnings from consultants about oversaturation and donors feeling exhausted. The Republican National Committee also faced budget problems due to decreased small-dollar donations, and the National Republican Senatorial Committee was disappointed by the low returns on their investment in the strategy. Trump's team is now re-energizing his base ahead of his trial in New York, but faces increased competition and changing donor behavior in the small-dollar fundraising space.
Topics:top-newspolitics#donald-trump#fundraising-strategy#political-campaigns#politics#republican-party#small-dollar-fundraising
- How Republicans texted and emailed their way into a money problem The Washington Post
- Opinion | Trump Is Financially Ruining the Republican Party The New York Times
- Republicans Panic About Their Money Problems Newsweek
- Playbook PM: Why Republicans and Dems are sweating the small dollars POLITICO
- The RNC's Fundraising Hole Is Even Deeper Than It Looks The Daily Beast
Want the full story? Read the original reporting
Read on The Washington Post