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Discord introduces virtual currency and explores ad rewards ahead of IPO

1 min read
Source: TechCrunch
Discord introduces virtual currency and explores ad rewards ahead of IPO
Photo: TechCrunch
TL;DR

Discord is testing a new virtual reward system called 'Orbs' to boost engagement with its interactive ads and demonstrate its scalable ad business as it prepares for a potential IPO. Users can earn Orbs through Quests, which can be redeemed for digital items or Nitro credits, encouraging more interaction and possibly attracting non-subscribers. The feature is currently limited to a small user group and will expand globally.

Topics:top-newstechnology#ad-product#discord#ipo#orbs#technology#virtual-rewards
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  1. Discord explores virtual rewards for its ad product as it prepares for a potential IPO  TechCrunch
  2. Discord’s new currency pays users to interact with ads  The Verge
  3. Discord launches a virtual currency  Engadget
  4. Discord enters the Ad arena  Search Engine Land
  5. Discord asks users to ponder its Orbs, an earnable currency you can use to buy Nitro  PC Gamer

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