Tim Cook Combines Apple Maps Mishap and Life-Saving Apple Watch Moment as He Steps Down
TL;DR Summary
Tim Cook, who will step down as Apple CEO in September, describes the 2012 Apple Maps launch as his biggest mistake but calls it a valuable lesson in keeping users at the center, while highlighting the Apple Watch as his proudest achievement—citing a real-life story of a user whose life was saved by the device; his successor John Ternus is planning a new product roadmap, including the iPhone 18 Pro and a foldable iPhone.
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- Tim Cook calls Apple Maps launch his 'biggest mistake,' names Apple Watch his proudest achievement TweakTown
- Tim Cook Regrets Maps Flub, Sees Apple Watch as His Proudest Work Bloomberg.com
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