Take-Two CEO Talks GTA 6 Release, $70 Games, Console Refreshes, and Game Cancellations.
Take-Two CEO Strauss Zelnick has said the company has not seen any pushback to increased prices for its top new releases, which now cost $70. Zelnick believes that consumers are seeking to limit their spending by going either to the stuff they really care about or value. Take-Two's latest earnings projections suggest that the long-awaited Grand Theft Auto 6 could be released in 2024.