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Ad Buying Software

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The Vulnerability of X: Ad Boycotts and Amazon's Software
businesstech2 years ago

The Vulnerability of X: Ad Boycotts and Amazon's Software

Elon Musk's social media platform X has reportedly discussed a potential partnership with Amazon.com to make X ads available on Amazon's ad-buying software. This comes after several companies, including Comcast and Walt Disney, paused their advertisements on X due to Musk's agreement with a post containing false claims about Jewish people. Neither Amazon nor X have commented on the matter.