HDR10+ Advanced Arrives on Prime Video, Pushing Ahead of Dolby Vision 2
Samsung rolls out HDR10+ Advanced on Amazon Prime Video for 2026 Samsung TVs, adding brightness upscaling, AI-driven tone mapping and adaptive motion smoothing; it's the first home streaming debut of the next-gen HDR format ahead of Dolby Vision 2, though content is currently limited to Prime Video with no UHD Blu-ray support announced and Filmmaker Mode on Samsung TV is not supported.