
Yesway debuts on Nasdaq, using burritos to win market share from fast-food rivals
Yesway, owner of Allsup’s, began trading on Nasdaq under YSWY after a $280 million IPO priced at $20 a share (valuing the company at about $1.21 billion); shares opened at $22. CEO Tom Trkla said burrito-focused Allsup’s sales are helping Yesway gain market share from fast-food chains, with roughly two-thirds of revenue from fuel and the rest from merchandise; the combined chain operates 448 locations as of end-2025, signaling a broader shift as convenience-store food offerings compete with traditional quick-service restaurants.