WWE and UFC Merger: Insights from Dana White, Eric Bischoff, Ariel Helwani, and Brock Lesnar.
UFC President Dana White discusses the recent purchase of the WWE by UFC parent company Endeavor and being merged into a newly formed entity containing both pay-per-view powerhouses. The UFC and WWE will operate under the umbrella of a newly formed publicly traded company that has yet to be named. White doesn't see much room for crossover athletes competing in the other company, but left the door open. He also praised Logan Paul's wrestling skills and said that WWE hit a home run with him.