
Samsung Leads as European Smartphone Market Rebounds in Q1 2024
Samsung reclaimed its position as the top smartphone brand in Europe in Q1 2024, with a 32% market share and a 7% increase in sales compared to last year. Apple held a 25% market share, while Xiaomi's share rose to 18%. Honor and Realme showed significant growth, with sales increasing by 67% and 59%, respectively.